At the heart of it all is the creator and pioneer of Activewear and Active Living, Lorna Jane Clarkson. Since sewing her first one-off design in 1989 at her home in Brisbane, Australia, Lorna Jane has transformed her fashion vision into a world-leading Activewear brand and created a new fashion category.
What started as a passion to deliver unique and inspiring designs to fellow gym lovers has given rise to a complete and simple approach to overall wellbeing and mindfulness, the Active Living philosophy. What some people don’t know is that the 3 Lorna Jane brand icons represent the daily practice of Move Nourish Believe. They appear on every garment are a constant reminder to the wearer, that Active Living isn’t just words, it’s a personal, everyday choice.